Insights

Benchmark International Successfully Facilitated the Transaction Between Arocam, Inc. and Innova Capital

December 4, 2025

Benchmark International has successfully facilitated a transaction between Taunton, MA-based Arocam, Inc. (“Arocam”) and Warsaw, Poland-based Innova Capital. Arocam is a direct-to-consumer (D2C) and business-to-business (B2B) retailer primarily focused on the youth sports marketplace. The company has a full suite of brands it utilizes to customize sportswear and uniforms to fit the needs of teams, clubs, and consumers throughout the US. Arocam serves various segments of the youth sports market, providing apparel and uniforms while also acting as a third-party distributor for top sportswear brands.

Your Path to a Successful Sale Begins Here.

Arocam fills a key niche in the U.S. youth sports market and was therefore an obviously compelling opportunity, particularly for international players seeking entry into this competitive space. While we adhered to a global strategy in our approach, including well-positioned U.S. buyers, we also fully understood Arocam’s potential appeal in the international market and tailored our outreach accordingly. We believe that Arocam’s partnership with its strong new European partners will be a huge win for both firms.”– William Sullivan, Managing Director, Benchmark International

With over 30 years of experience, Innova Capital is a leading acquirer and builder of middle-market companies primarily in Central Europe. Innova leadership takes pride in building strong, value-based relationships with portfolio companies, a key building block in their mission to drive growth and value at partnered firms.

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